The Dynamics of Direct Hire Services in Employment Generation

Direct hire staffing service firms had emerged as the distinct placement services providers specialized in placing the highly skilled office and administrative support professionals in full time job positions. The job positions may relate to any type of organizations or enterprises from small and medium sized enterprises to Multinational Corporations or MNC’s. The direct hire staffing services are enabling organizations to get candidates as their full time employees in positions across major technologies, business operations and industries. Through these type of services, companies are able to deliver their products and services on time and creating a good rapport with their business clients and customers.

In this type of services the mode of payments are usually based on receiving payments on contingency basis and therefore the client organizations pays the staffing service providers only when they had placed the candidates as their employees. This mode of staffing is eliminating the time consumed with the tasks associated with the recruiting and hiring by the organizations themselves. Organizations looking for regular full time employees are approaching the Employment Agencies or staffing firms due to the following three factors:

Not having time or resources to advertise openings,
Unable to sift through numerous applications and resumes due to lack of qualified human resources staff,
Want to invest their time on core business activities rather than on scheduling and conducting numerous interviews and skill testing the applicants.
Want to assimilate new techniques for their staffing requirements by utilizing these services.
The staffing firms are the best source for finding the best possible match for the client organizations’ specific job requirements. The role of staffing services can be observed from the fact that about seven firms generated at least $25 million in direct hire staffing revenue in 2011 accounting for about 10% of the total staffing market. The top two staffing firms in the United States, Robert Half International and Randstad companies on the staffing firm list cumulatively represent 10% of the U.S. direct hire services market. As per the estimates of the staffing industry analysts, this generated about $5.1 billion in 2011.

It is estimated that the talent acquisition through Staffing services or agencies in the United States number around 150 million professionals out of which an estimated twenty five percent of them change their employers every year. These services are helping the organizations in getting qualified and well-experienced employees irrespective of their business sectors or industry.

Market Cycles That Everybody Should Know

Traders or Investors, everybody likes to see the chart to know where their stock company stands. But analyzing the chart without understanding the basics of market cycles leads nowhere. It is a mandatory task to know about the market cycle before you go long or short in a stock. This article covers the four major types of market cycles.

Trending – The term “Trending” has become popular these days since Twitter takes control of most of us. In the stock market, trending means a stock moves in a direction actively either in uptrend or downtrend. If stock market trends, it indicates the stock has full support of bulls/bears. You can win most of the time when you enter the stocks in trending phase.

Consolidation – It is a bit of boring phase. The stock starts to move sideways, indicating both the bulls and bears are unclear about the company’s direction. The stock remains in consolidation phase until good or bad news flows in the market. Though it is in an unclear phase, there are also traders who love to jump in consolidation phase. In consolidation phase, the market is likely to move between the known support and resistance level. Pro traders take advantage of it and build a system that works in consolidation phase. Usually their system gives buy signal at support level and sell signal at resistance level. I suggest traders not to get in a stock at consolidation phase as the stock may remain in this phase for many months. This phase is not suitable for swing traders as they primarily look for riding the trend.

Breaking point of Consolidation phase – This is the area where we need to focus because, if consolidation phase breaks, it indicates either bulls or bears are going to take control of the stock for a while. After a war between buyers and sellers, one of them would decide to give up and that’s the point where the other party dominates; it is called as Breaking point of Consolidation phase

Correction – In trending phase, suddenly you can see a short and sharp reversal mode of the primary trend and that is called as Correction phase. Correction phase occurs due to profit-taking factor, greed factor, when some of the traders/investors feel it’s overvalued. It seems stock is likely to go in opposite direction of the primary trend but actually it rests for some time and follows the primary trend. Elliot wave analysis can help us identify the correction waves in the chart.


Why is it necessary to understand the market cycle
If you judge the market cycle incorrectly, the result costs more. For example, Investors can stay in consolidation phase for years but consolidation phase will not help traders in any way as it consumes most of our time. So, when you have a trading system in place, check if your system can adapt in all of the market cycles Trending, Consolidation, Breaking point of consolidation, Correction.

Excel At Social Media Marketing With These Crucial Pointers

Your headline is crucial to a good post. Most social networks encourage you to keep your posts short, and if you were to post a long article, chances are no one would take the time to read it. Try posting a link to your article with a good headline that both grabs your readers’ attention and explain what the article is about.

To make sure people keep coming back to your page, update it regularly! If you have a consistent update schedule, people will keep coming back to see what you’ll post next. If you only update sporadically, people will lose interest, and they won’t see your content when you do share it.

You can get your followers’ attention by posting something in a format that makes reading easier. For instance, try coming with a list of top 10 tips or writing questions and answers. The visual aspect of your article will make it more appealing and your readers will be more likely to share it.

A good thing to keep in mind when it comes to social media marketing is to have a look at your competition. See what your competition is doing, and get ideas that you can take from them in which you can implement into your strategies for your future goals with social media marketing.

Use social media marketing to direct people to your website. Social media is limited compared to what a website can offer. For instance, you cannot directly sell a product from your page on social media, but you can from a website. Doing this can lead to a direct sale by using social media marketing.

Whatever your choice is for social media marketing, make sure that you use correct grammar. Meanwhile it is tempting to use abbreviations such as LOL or LMAO, remember that you are trying to come across as a professional who knows a lot about his or her company. Do your best to spell everything correctly and use punctuation where it is needed.

Using social media is a great way to find potential customers doing keyword searches. If you are in the home improvement business in Tampa, reply to users who post topics with the phrase “remodeling in Tampa”? or “looking for a contractor in Tampa”?. Many business will generate a hundred new customers this way every month.

Maintain a positive perspective regardless of what others post on your page when using social media marketing. Being positive is essential to making your customers feel good when they visit your page. If they feel good, they are more likely to share your page or revisit to see what deals or promotions you may have running.

The holidays may be a big time of the year, but don’t use the opportunity in the wrong way. It isn’t the best phase to test out new theories or gamble with a big risk. Stick to your proven guns and utilize them in a more customer-friendly manner. You will have all year to plan out a strategy for the next holiday season.

The key to being successful using social media marketing is to have excellent content. This content has to be inspiring, educational, and interesting so that your followers will want to share it. When they share your content, you and your business are being exposed to new potential followers who may also share your content and build your social media presence.

Social media is an extremely vast and powerful tool. It should be something that all business owners squeeze into their marketing plans, despite their other advertising routes. It will work perfectly with any options you have already started developing and won’t require an entire rework of your core scheme. However, it is important that you follow the advice given and always focus on reaching a better future.

Mobile Marketing Via Smartphones – The New Business Mantra

Smartphones are now in almost everyone’s pocket and if you are running a business you need to be aware of and have a presence on the mobile marketing platform. Unlike a laptop or desktop computer or even a tablet or phablet, a smart phone is always on and very easily accessible – you have a virtually captive potential customer. Therefore it is imperative that you make use of this opportunity to pitch your business and make a sale.

Mobile Marketing – The Future Is Here

Will you get a return on investment for the advertising? Maybe not immediately, but you will have the early mover advantage in your favor. In today’s hyper-connected scenario couples with a short attention span, you need to take advantage of this newer marketing option. Over time, this will translate into fresh business or more business, adding to the income kitty. In fact mobile advertising may reach more than five billion dollars by 2015 according to a recent study. That is why it makes sense to have a presence in mobile marketing.

The popularity of smartphones is on the rise: as many as 50 percent of Americans use smartphones instead of basic phones and the numbers are rising all over the world. While younger people are more likely to opt for smartphones, the fact that a smartphone is virtually a mobile computer means that it is used by business people, those who need to be on the go and the professionals.

How Do You Use Mobile Marketing

There are many ways to exploit the reach of smartphones for mobile advertising. Among them are:

• Apps – Often large business have dedicated apps that allow the customer to interact with them directly. Apps can be used for transactions or as part of brand building and customer engagement. When you have your app on somebody’s smartphone, you are in more direct contact with a client than an advertisement in the newspaper or even a website. An interactive app translates into more business.

• Banner ads – With banner ads you can more easily target customers in a designated demographic area. This allows for a narrower focus if that is what you require. Here is where you can put your offers and promotions, discount coupons or whatever that you need to entice the client.

• QR Code – QR codes are still relevant as people use them for a more interactive experience. The very fact that a person with the phone is using the QR code means that he already has some interest in the product or service that you are offering.

• Integrated campaigns – You can and should use any mobile marketing advertising as part of larger advertising plans, including emails, smses, websites and actual physical stores or businesses. You should also easily be found on the user’s smartphone one way or the other.

Don’t forget that smartphones are also mobile computing devices, so you need to have a web presence and social media presence as well as direct mobile advertising.

You need to have the right mix for your business – if your business has a wide reach, you need to target a larger demographic of customers. However, if you business is very local, your focus ought to be narrower and with mobile marketing you can target just the kind of demographic that your business requires. Just as you want more customers for your business, remember people are also looking for value for money and time. As such, mobile marketing which is easy to read and follow, offers to fulfill a need, offers value, reaches the right targets benefits both the clients and the business. Mobile advertising also offers a fast call to action and has a shorter response time, leading to greater efficiency and translating into sales.

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